About Us

Welcome to Gear Up, the go-to newsletter for marketers in the outdoor and adventure industry. Whether you're driving e-commerce growth, launching seasonal campaigns, or building brand loyalty, we deliver actionable insights, emerging trends, and proven strategies to help you stand out in this competitive market.

From innovations in sustainable materials and performance gear to trends like influencer marketing and experiential retail, our mission is to keep you ahead of the curve. Each edition is packed with industry updates, marketing strategies, and expert insights tailored specifically for outdoor gear and apparel professionals looking to inspire adventurers and drive business success.

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Gear Up is a ClickZ.com publication, part of Contentive Ltd.